Bachelor of Business Administration - Marketing

Program Overview
The undergraduate Marketing Major Online is designed to provide you with the opportunity to earn an undergraduate degree in Marketing completely through online sections.*

The undergraduate Marketing Major Online seeks to provide undergraduate students with a broad overview of marketing. It offers a flexible program of courses that emphasizes the most current knowledge in the profession.

* Please note that online sections may require proctored exams/on-site participation. Please review our On-Campus Exams policies for further information.


Program of Study
Please visit the College of Business Undergraduate Student Services site for the plan. Pre-core courses and general education requirements must be completed before enrolling. It is highly recommended that you see a CBA advisor prior to enrolling in the undergraduate Human Resource Management.

During your program of study you will have access to FIU Online Support Services, who will provide you with academic support and guidance. There are various modes of contact you can use to communicate with our support team to have all your questions answered.

Visit the future students section in our website and find out if online learning is right for you! Try out a course and find out what computer requirements are required, how to get you started, and how much it will cost?


Careers in Marketing
Corporate and Public Marketing

  • Retail Sales
  • Business to Business/Outside Sales
  • Marketing Research
  • Business Development
  • Account Management
  • Social Media Management
  • Product Management
  • Event Planning

Where the Jobs Are
Employment opportunities available in:

  • Retail
  • Sales Organizations
  • Major Corporations
  • SMO's
  • Non-Profit Organizations
  • Federal, State, and Local Government
  • Marketing/Advertising Agencies

For more specific information or to start your search for a job in Marketing, visit the Career Services website.

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